In 2010 the Siegel Group hired Wagner/Junker to create the identity, branding, and marketing strategy for a new 150 room Las Vegas boutique hotel. Eric Junker lead the Wagner/Junker creative team in designing all brand touch points including logo, collateral, copy, website, and advertising programs. RUMOR BOUTIQUE HOTEL embodies a powerful combination: chic setting, hot location, cool pools, modern rooms and unexpected amenities in a boutique hotel setting. Since opening, RUMOR BOUTIQUE HOTEL has received numerous accolades including Vegas Chatter’s Top Hotel Launch of 2010 and inclusion on Budget Travel’s “World’s Best Boutique Hotel’s Under $150″ list.
